1. Who We Are

Increatech Business Solution Pvt Ltd is a technology company specialising in AI solutions, workflow automation, custom application development, ERP implementation, and IT consulting, incorporated under the Companies Act 2013 and registered in India. We operate globally with offices in India and Canada.

Legal name: Increatech Business Solution Pvt Ltd
Registered address: 9/32 A2, Vadavalli Road, Auto Nagar, Edayarpalayam, Coimbatore – 641025, Tamil Nadu, India
Email: info@increatech.com
Website: https://increatech.com

2. Data We Collect

We collect personal data only when you actively provide it or when it is collected automatically during your visit.

a) Information you provide — Website

Name, email address, and phone number (via the contact form)
Company name, job title, and service interest
Any message or details you include in your enquiry

b) Information collected — Customer Portal

Account credentials (name, email, password)
Billing address and invoicing details
Project details, timelines, and communication records
Payment information processed via our integrated payment gateway (card details are handled directly by the payment processor; we do not store raw card numbers)
Transaction history and receipts

c) Information collected — Advertising

Ad interaction data (impressions, clicks, conversions) via Google Ads and Meta Ads platforms
Remarketing audiences based on pages you have visited on our website
Lead form submissions through advertising platforms

d) Information collected automatically

IP address, browser type, and operating system
Pages visited, time spent, and referring URL (via Google Analytics)
Device identifiers and approximate geographic location

3. How We Use Your Data

To respond to your enquiry or consultation request
To send service-related communications (e.g., proposals, follow-ups)
To manage your account, projects, billing, and payments in the Customer Portal
To process payments and issue invoices and receipts
To run and measure the performance of advertising campaigns (Google Ads, Meta Ads)
To retarget website visitors through advertising platforms with relevant ads
To improve website performance and user experience using analytics
To protect the site against spam and fraudulent submissions (via reCAPTCHA)
To comply with legal obligations, including GST and financial record-keeping requirements

We do not sell, rent, or trade your personal data to third parties for marketing purposes.

4. Legal Basis for Processing (GDPR)

If you are located in the European Economic Area (EEA) or UK, we process your data under the following legal bases:

Legitimate interests — responding to business enquiries and improving our services
Consent — for analytics cookies and optional marketing communications
Contract performance — when you engage us for a project or service
Legal obligation — where required by applicable law

5. Cookies & Tracking

We use the following types of cookies:

Cookie	Purpose	Duration
_ga, _gid	Google Analytics — website usage statistics	Up to 2 years
_grecaptcha	Google reCAPTCHA — bot/spam prevention	Session
theme	Stores light/dark mode preference	Persistent

You can control or disable cookies through your browser settings. Disabling analytics cookies will not affect the functionality of the website.

6. Third-Party Services

We use the following third-party services that may process your data:

Google Analytics — website traffic analysis (Google LLC, USA)
Google Ads — advertising and remarketing campaigns (Google LLC, USA)
Meta Ads (Facebook/Instagram) — advertising and audience targeting (Meta Platforms Inc., USA)
Google reCAPTCHA — spam and bot protection on forms (Google LLC, USA)
Payment Gateway — secure processing of payments in the Customer Portal (the payment processor handles card data under PCI-DSS compliance; we do not store raw payment card data)
SMTP Email Provider — delivery of contact form submissions and portal notifications

Each service operates under its own privacy policy. Google's privacy policy is available at policies.google.com/privacy. Meta's privacy policy is available at facebook.com/privacy/policy.

7. Data Retention

Contact form enquiries — retained in our email system for as long as required to fulfil the enquiry and any resulting business relationship
Customer Portal data — project records, billing details, and transaction history are retained for a minimum of 8 years to comply with Indian accounting and GST requirements
Payment records — retained as required under applicable financial and tax regulations
Google Analytics data — retained for 26 months by default
Advertising data — retained per the respective platform's policies (typically 13–26 months)

8. Data Security

We implement appropriate technical and organisational measures to protect your data, including HTTPS encryption for all data in transit, server-side rate limiting on contact forms, reCAPTCHA bot protection, role-based access controls on our systems, and PCI-DSS compliant payment processing through our payment gateway partner. No method of transmission over the internet is 100% secure; however, we strive to use commercially acceptable means to protect your data.

9. Advertising & Opt-Out

We may use cookies and tracking pixels to show you relevant ads on Google and Meta platforms based on your visit to our website. You may opt out of personalised advertising at any time:

Google Ads: adssettings.google.com
Meta Ads: facebook.com/adpreferences
Browser-level: disable third-party cookies in your browser settings

10. International Transfers

Your data may be processed in countries outside your own, including India, Canada, and the United States (for Google services). Where required, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses for EEA data transfers.

11. Your Rights

Depending on your location, you may have the following rights regarding your personal data:

Access — request a copy of the data we hold about you
Rectification — request correction of inaccurate data
Erasure — request deletion of your personal data ("right to be forgotten")
Restriction — request that we limit how we use your data
Portability — receive your data in a structured, machine-readable format
Objection — object to processing based on legitimate interests
Withdraw consent — where processing is based on consent, withdraw at any time

To exercise any of these rights, email us at info@increatech.com. We will respond within 30 days.

12. Children's Privacy

Our website and services are not directed at individuals under the age of 16. We do not knowingly collect personal data from children. If you believe a child has provided us with personal information, please contact us and we will delete it promptly.

13. Governing Law & Jurisdiction

This Privacy Policy is governed by and construed in accordance with the laws of India, including the Information Technology Act 2000, the IT (Amendment) Act 2008, and the Digital Personal Data Protection (DPDP) Act 2023. Any disputes arising in connection with this policy shall be subject to the exclusive jurisdiction of the courts located in Coimbatore, Tamil Nadu, India.

14. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will update the "Last updated" date at the top of this page. We encourage you to review this page periodically. Continued use of the website after changes constitutes acceptance of the updated policy.

15. Contact Us

If you have any questions about this Privacy Policy or wish to exercise your data rights, please contact our data privacy team:

Legal name: Increatech Business Solution Pvt Ltd
Email: info@increatech.com
Address: 9/32 A2, Vadavalli Road, Auto Nagar, Edayarpalayam, Coimbatore – 641025, Tamil Nadu, India
Website: increatech.com/contact

If you are based in the EEA or UK and are not satisfied with our response, you have the right to lodge a complaint with your local data protection supervisory authority.